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Kindle

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Your body is designed to hold fat. Kindle is designed to burn it

When it comes to burning fat, men and women are not created equal. No thanks to evolution, the female body has a greater tendency to store fat and a lesser ability to burn it. That's where Kindle comes in.

Your body doesn't want to burn fat and here's why

Thousands of years of evolution have programmed your body to store fat for as long as it can. It all comes down to a hormone called leptin. In a very interesting cycle, the more fat you have, the more leptin you have. The more leptin you have, the more fat you burn. This cycle is what makes burning fat so tricky.

She who controls the leptin controls the fat

So if more fat means more leptin and leptin burns fat, why aren't we all running around with perfectly toned tummies? Because unfortunately modern evolution has caused us to become leptin resistant. This condition is now believed to be the main biological abnormality in human obesity. The secret? Control it.

Kindle starts the fire that burns the fat

The unique ingredients in Kindle have been shown to reduce and prevent your body's resistance leptin. Thanks to Kindle, you can be sure that your number one fat-burning hormone is working at 100%.